The new textbook ‘Corporate Social Responsibility’ by Marina Stefanova summarizes for the first time in Bulgaria theories, expert experience and good company practices collected in thirty different branches of strategic management targeting company’s sustainable growth and leading position in society.   

The inspiring case studies come from 12 industries: banking, gasification, energy, consultancy, light industry, marketing, medicine, mining, brewery, processing industry and pharmaceuticals.

Four chapters of the textbook are looking into the theoretical basics of CSR, its main subjects, the different processes of implementation and the company as a factor for raising the awareness about CSR in the society.    

The premiere of the textbook is part of the CSR2023БГ discussion.

In an interview with Bloomberg TV Bulgaria, Marina Stefanova presented the textbook "Corporate Sustainability and Responsibility" and said: "I am happy to have shown in the textbook several good practices for corporate sustainability and responsibility of Bulgarian companies. They are pretty well established. When a company does not do internship programs or does not make open-door visits for staff, for students, it is considered as "Do you even do that?" We are not talking about a higher form of partnership with universities or about dual form of education. We are talking about the company's routine role to go further into education and to give a hand and not to look for young people as a buffer because at the moment a young man falls into weightlessness after completing his education he seeks a job abroad ".

See the whole interview here.

CSR AdvicebBox celebrated its birthday in the company of friends and leading CSR experts. The guests of the event had the chance to get acquainted with the focus of the new ‘Corporate Social Responsibility’ textbook by Marina Stefanova and hear about some of the inspiring CSR case studies the textbook showcases.

Part of the activities organised was an engaging discussion the topic of which revolved around the development of CSR in Bulgaria in the coming five years. Participation in the discussion took 37 experts representing the business, the academia, the government institutions and the media.

The discussion was organised under the World Café method and it was focused on several main subjects:

1. Тhe role of educational institutions in educating the new ethical business leaders
2. The role of leaders for promoting CSR
3. Тhe role of stakeholders in the next level in CSR
4. Тhe necessary and most urgent steps towards transitioning to the next level of CSR in Bulgaria

See gallery from the event here 

The green award, given by b2b media, is at the Online media category. It acknowledges CSR Advice Box as a multimedia educational product at the field of sustainable development.  

CSR AdviceBox won two awards in the fourth edition of the prestigious business contest of b2b media at the Business Debute of the year and Best Educational Idea categories! This is an exceptional  acknowledgement for a Bulgarian social enterprise!

In this interview Marina presents the CSR Advice Box and shares her viewes on the importance of corporate social responsibility in Bulgaria.

Read the full interview here.